Product portfolio
Here's an overview of the software products that ActiveReaction
have developed over the past few years in order to help
speed up and simplify our research processes:
- ARM (online survey generator)
Developed in 1999 and used internally to transform our clients' paper-based questionnaires into user-friendly, technically stable, online surveys. View the online survey demo for a demo; - ARRA (real-time management reports generator)
Licenced to our clients to be able to analyse the result data easily and quickly (e.g. create crosstabs, automatically generate charts, maps, etc.). The output can be easily converted to Word, Excel, SPSS or PowerPoint; -
TIM-Online (real-time radio &
television research tool)
Developed in 2003 in cooperation with our business partner Klapper Communications to help (better) answer the question of what needs to be changed in an A/V production to increase audience viewing/listening ratings; - DataAnalyser (audio visual TIM-Online feedback tool)
Licenced to producers to immediately give insights into who (based upon different variables) is most or least interested at which specific moments in the production. Click here for a short impression of the DataAnalyser software (opens with Windows Media Player).